PRIVACY POLICY

Privacy Policy for Naturalness.uk

Effective Date: 27/01/2025

1. Introduction Welcome to Naturalness.uk. Your privacy is critically important to us. This Privacy Policy outlines how we collect, use, and protect your personal information when you visit our website. We are committed to complying with the General Data Protection Regulation (GDPR) and other applicable privacy laws.

2. Information We Collect We may collect the following types of information:

  • Personal Information: Name, email address, phone number, billing and shipping addresses, payment details, and other information necessary for order processing.
  • Non-Personal Information: Browser type, IP address, referring URL, and general website usage data.
  • Cookies: Small data files stored on your device to enhance user experience. See our Cookie Policy for more details.

3. Lawful Basis for Processing Under GDPR, we process your personal data based on the following legal bases:

  • Consent: When you opt-in to receive marketing communications.
  • Contract: To process and fulfil your orders.
  • Legal Obligation: To comply with applicable laws, such as tax regulations.
  • Legitimate Interests: For improving our website, fraud prevention, and ensuring the security of transactions.

4. How We Use Your Information The information we collect is used to:

  • Process and deliver your orders.
  • Provide and improve our services.
  • Respond to your inquiries or requests.
  • Analyse website usage to optimize performance.
  • Send newsletters or promotional materials (if you have opted in).

5. Sharing of Information We do not sell or rent your personal information to third parties. However, we may share data:

  • With trusted service providers who assist in operating our website, processing payments, or delivering orders.
  • To comply with legal obligations or protect our rights.
  • During business transfers, such as mergers or acquisitions.

6. Cookies and Tracking Technologies Our website uses cookies to:

  • Enhance your browsing experience.
  • Analyze traffic and usage patterns.
  • Deliver personalized content and advertisements. We obtain your consent for non-essential cookies in compliance with GDPR. You can disable cookies through your browser settings; however, this may affect site functionality.

7. Data Security We implement industry-standard security measures to protect your data. However, no method of transmission over the internet is 100% secure. Payment information is processed securely through PCI-DSS compliant providers.

8. Data Retention We retain personal data only as long as necessary for the purposes outlined in this policy or as required by law. For example, transaction records are retained to comply with tax obligations.

9. Cross-Border Data Transfers If personal data is transferred outside the European Economic Area (EEA), we ensure adequate safeguards, such as Standard Contractual Clauses or other approved mechanisms.

10. Your Rights Under GDPR, you have the following rights:

  • Access: Request access to your personal data.
  • Rectification: Correct any inaccuracies in your data.
  • Erasure: Request the deletion of your data (subject to legal obligations).
  • Restriction: Restrict the processing of your data.
  • Portability: Receive your data in a structured, machine-readable format.
  • Objection: Object to the processing of your data for certain purposes.
  • Withdraw Consent: Withdraw consent where processing is based on consent.
  • Complaint: Lodge a complaint with a supervisory authority if you believe your rights have been violated.

To exercise your rights, contact us at contact@naturalness.uk.

11. Third-Party Links Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. Please review their privacy policies before providing any personal information.

12. Changes to This Policy We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date.

13. Contact Us For questions about this Privacy Policy, please contact us at:

  • Email: contact@naturalness.uk
  • Phone: 07740758287

Thank you for trusting Naturalness.uk with your information.